Week 1 Podcast

Organizations across different sectors, such as universities and utility companies, recognize the critical need to align their information technology (IT) or information systems (IS) strategies with their broader business or corporate objectives. This alignment is seen as essential for achieving strategic goals, improving operational effectiveness, fostering innovation, and ultimately enhancing overall firm performance. The development and implementation of IT or IS strategies are complex processes influenced by various factors, and ensuring that these technological initiatives effectively support the overarching strategic direction remains a significant challenge. Examining the processes and outcomes of these alignment efforts provides valuable insights into how organizations can leverage technology to meet their diverse objectives and adapt to evolving environments.